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Is oral health and wellness a priority in your patients' lives? Are they driven to address issues like pain, discomfort, or concerns about their smile? Understanding the significance of resolving these challenges is essential for dentists looking to enhance their case conversion rates. Without this insight, you may find yourself encountering more obstacles than victories. Unsure where to start? You've come to the right place!


We're Dr. Nate Jeal & Dr. Bao-Tran Nguyen—multi-practice owners, cosmetic & Invisalign dentists, and mentors to fellow practitioners and their teams.


For years, we grappled with the urge to "educate" patients who hesitated to follow our treatment recommendations. However, we soon realized that the responsibility lay with us. Once we shifted our approach, our practices flourished—becoming more predictable, profitable, and enjoyable than ever before.


In this report, we'll share insights gleaned over a decade that have propelled our case conversion rates and bolstered patient retention. 

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